Travis Scott Gives His Jordan Cut the Check Sneakers a Closer Look

Image via Travis Scott

Later this year, La Flame's first model of custom trainers will go on sale.

Travis Scott is reportedly elevating his relationship with Jordan Brand to a new level as he prepares to release UTOPIA, his fourth studio album. La Flame appeared on the Festival de Cannes red carpet wearing what is now thought to be his first Jordan Brand signature shoe.

The rapper, who was already drawing notice with his suit ensemble and zip-up hoodie layers, was pictured wearing an unnamed pair of trainers with reverse Swoosh logo. The upcoming Nike/Jordan Brand signature sneaker would build on Scott's earlier offerings from their joint ventures, expressing a combination of black and dark brown suede. Thick black waxed laces and Jumpman logos at the tongue complete the shoe's appearance. Black midsoles and off-white rubber outsoles complete the design.

When he wore a never-before-seen Jordan Brand silhouette to the Cannes Film Festival premiere of The Idol in May, Travis Scott fanned the (la) fires of the shoe rumour mill. The intrigue around Scott's trainers persisted even as The Idol ended with barely a whimper, and now, in July, we've finally learned a little bit more about them: particularly, that they are known as the 'Cut the Bill'.

Following more than a dozen collaborations with both the Jumpman and Nike, including Air Jordan 1s, SB Dunk Lows, and Air Force 1s, the "Cut the Check" will be Scott's first entirely original sneaker with Jordan Brand. It has his distinctive sideways Swoosh and appears to take some inspiration from the Air Jordan 5. Other colorways of the model unveiled since Cannes look to include a forefoot strap and unique outsole branding in photos published by zsneakerheadz and Sneaker Files.

The Travis Scott x Jordan Cut the Check is expected to release later this year in a full family size run before showing up in additional colorways in the early days of 2024, however an official release date has not yet been revealed. As new information becomes available, stay tuned.

Travis Scott is making the most of his time in the spotlight as Utopia approaches by showcasing both new songs and new artwork. Scott was photographed on foot wearing his new signature shoe, the Jordan Cut the Check sneaker, in advance of his most recent music video alongside Bad Bunny and The Weeknd. With the publication of the video, Scott has now provided a better idea of what to anticipate from the eagerly awaited shoe. The low-top trainer features an olive reverse Swoosh at the side for contrast, and a co-branded strap in white to match its overlays. Additional elements appear to include medial olive Swooshes towards the heel and the Cactus Jack face logo at the heel, albeit being tough to detect from the majority of angles in the video.

Image via Stephane Cardinale/Corbis

Image via Stephane Cardinale/Corbis

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